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Black Friday online sales ‘stronger than expected’ with smartphones taking lead

Black Friday online sales ‘stronger than expected’ with smartphones taking lead

Jewelleryfocus

The amount spent on UK online retail sites on Black Friday 2017 was up 11.7% to £1.39bn, according to data from IMRG. This was ahead of the original forecast of 9% growth for the day. Of that spend, 39% was completed on a smartphone, with the device taking the highest share of sales against desktop …

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