Diamond News

Cause and effect: Mastering cause marketing

Cause and effect: Mastering cause marketing

Jeweller Business News
Aligning with a charity was once a great way to promote product – but is no longer enough to impress customers. MEGAN BRENIG discusses how brands can overcome consumer scepticism about cause marketing.

Diamond News

Ikecho Pearls

Ikecho Pearls

Jeweller Business News

Diamond News

Atlas Pearls

Atlas Pearls

Jeweller Business News

Diamond News

Sai Imports

Sai Imports

Jeweller Business News

Diamond News

Coeur de Lion

Coeur de Lion

Jeweller Business News

Diamond News

Doubts over synthetic diamond producers’ ‘eco-friendly’ claims

Jeweller Business News