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GUEST COLUMN: Find out how easy it is to tap into the personalisation trend

GUEST COLUMN: Find out how easy it is to tap into the personalisation trend

Professional Jeweller
Words by Desiree Pringle According to McKinsey’s recently updated retail report incorporating the 2019 festive period, consumers are poised to spend more this season with millennials and Gen Z showing the greatest desire to increase their spend. In order to reap the benefits of this, retailers need to give consumers the option to personalise in […]

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